eBay and PayPal is predicting a dramatic shift in US consumer behavior this Holiday season, with the first spike in shopping actually occurring after Thanksgiving dinner in the first heavy wave of “Couch Commerce.” The idea being that people will head to their couches with smartphones and tablets and start shopping from the comfort of their homes, rather than brave the more traditional, daunting rush of Black Friday shopping. Why? Because finding a deal online – when you want it – has never been easier. To that end, on Thanksgiving Day, eBay will serve up great deals for stay-at-home shoppers, including a prime time post-dinner “Deal Blast” at 7:00PM ET with subsequent Daily Deals appearing throughout the Holiday shopping season.

Watch with eBay
Also this week, a “Watch with eBay” tab is being added to the eBay iPad app that enables users to shop for items on the marketplace related to what they are watching. Users simply tap “Watch with eBay” and type in their zip code, cable provider, channel and the program they are currently watching; using show and event-specific key word searches, the app surfaces relevant merchandise from more than 200 million listings available on the eBay marketplace. So when I’m watching the Miami Dolphins beat the Dallas Cowboys for their fourth win in a row on Thursday afternoon, I’ll be able to buy a new Dolphins hat while enjoying it.

You can read more about it in the Watch with eBay press release and also on TechCrunch.

Cheers!
RBH