I’m still reeling from the amount of turkey, stuffing and pumpkin pie consumed yesterday at our house (not to mention the craft beer and the Miami Dolphins last second, one point loss), but I saw that eBay released some initial shopping insights earlier today and wanted to share. (Mobile shopping insights from eBay Inc. include data from eBay, PayPal, and GSI Commerce). I realize I’m essentially regurgitating facts and figures for you here, but it’s pretty compelling information. Here you go:
· eBay Mobile announced that the amount shoppers in the U.S. spent via eBay Mobile more than doubled this Thanksgiving over last year
· PayPal Mobile announced a six-fold (511%) increase in global mobile payment volume when compared to Thanksgiving 2010
· GSI Commerce announced a more than four-fold (345%) increase in U.S. mobile sales this Thanksgiving compared to 2010
“Across eBay, PayPal and our GSI retail customers, we saw mobile shopping surge on Thanksgiving evening as people showed a clear preference to shop on their own terms from anywhere at any time,” said Steve Yankovich, vice president, Mobile, for eBay Inc. “Mobile is one of the many ways that eBay Inc. is enabling a new retail, changing the ways consumers shop and pay, and finding the gifts and goods they want at the right price.”
Mobile shopping highlights from eBay Inc. include:
Thanksgiving (Nov. 24, 2011, 12:01 a.m. – 11:59 p.m.)eBay Mobile (U.S.):
· The busiest eBay Mobile shopping hour on Thanksgiving was between 6 and 7 p.m. PST
· Shoppers in the U.S. purchased more than twice the amount of items via eBay on mobile devices this Thanksgiving compared to last year
· The amount shoppers in the U.S. spent via eBay Mobile more than doubled this Thanksgiving compared to last yearThe five most popular categories shopped via eBay Mobile, excluding vehicles (by GMV), were:
1. Clothing, Shoes & Accessories
2. Computers & Networking
3. Sporting Goods
4. Jewelry & Watches
5. Cell Phones & PDAsThe five most popular categories shopped via eBay Mobile, excluding vehicles (by number of sold items) were:
1. Clothing, Shoes & Accessories
2. Cell Phones & PDAs
3. Jewelry & Watches
4. Collectibles
5. Toys & HobbiesThe top items purchased via eBay Mobile in specific categories were:
Fashion:
1. Toms Classic Shoes
2. UGG Australia Classic Short Shoes
3. Tory Burch Tumbled Shoes
Electronics:
1. iPhone Accessories
2. Apple iPhone 4 – 16GB – Black
3. Apple iPod Touch 4th Generation 8GB
Toys & Hobbies:
1. Traxxas Slash 4X4 Ultimate 6807 Radio Controlled Truck
2. Webkinz Reindeer
3. Team Associated SC10 Radio Controlled TruckShoppers in these five cities spent the most via eBay Mobile on Thanksgiving (by GMV):
1. New York
2. Los Angeles
3. Casa Grande, Ariz.
4. Houston
5. MiamiShoppers in these five cities made the most purchases via eBay Mobile on Thanksgiving (by sold items):
1. New York
2. Chicago
3. Houston
4. Los Angeles
5. MiamiPayPal Mobile (Global):
· Thanksgiving 2011 resulted in 511% more mobile payment volume compared to Thanksgiving 2010
· There was a 350% increase in the number of customers shopping through PayPal mobile on Thanksgiving 2011 compared to last yearShoppers in these cities made the most mobile purchases through PayPal on Thanksgiving 2011:
1. New York
2. Houston
3. Los Angeles
4. Miami
5. ChicagoGSI Commerce Mobile (U.S.):
· GSI Commerce reported a 345% increase in U.S. mobile sales this Thanksgiving compared to 2010
Cheers,
RBH





