Well… here it is folks… People have been speculating and wondering what was going to be announced regarding the eBay marketplace for the second half of the year. Wonder no more. Today, eBay announced those anticipated changes, most of which will launch between September 22 and October 1, 2009.

There’s a lot to digest, but from what I can tell, the news is broken down into 3 primary initiatives:

1. Rewards for sellers delivering great buyer experiences
2. Enhanced search presents more relevant listings
3. Easier, more profitable selling on eBay

Of course, as with all announcements, the meat of the news is not in the headlines, but in the fine print. Feel free to dig deeper into the news by checking out the AB post. (More …)