
I have been fortunate to sit in on a few Kijiji and eBay Classifieds meetings over the past year and I’m always left feeling inspired after getting a chance to sit down with General Manager of Kijiji US, Martin Herbst. His passion for what he does on a daily basis is infectious. He and his team had given me a heads up last week about some key enhancements to the Kijiji US site which at first glance may not seem so significant but together they really reflect one of his team’s goals of enabling an easy-to-use marketplace to help families find better values and new jobs. The importance of which, given the current state of affairs, can’t be stressed enough. (More …)
Posts Tagged: kijiji
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0 Permanent link to Enhancements to Kijiji US & 5 Minutes With… Martin Herbst Enhancements to Kijiji US & 5 Minutes With… Martin Herbst
FEATURED POSTRichard Brewer-Hay / Thursday, April 9th, 2009
Enhancements to Kijiji US & 5 Minutes With… Martin Herbst
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9 Permanent link to eBay to test eBayClassifieds.com in target U.S. markets eBay to test eBayClassifieds.com in target U.S. markets
FEATURED POSTRichard Brewer-Hay / Sunday, March 1st, 2009
eBay to test eBayClassifieds.com in target U.S. markets

eBay is no stranger to running tests across its platforms. In the Classifieds Group, for example, they opened up Spanish language sites in Texas and Florida last year to see if the bilingual communities in those States would find it useful. They also tested Gumtree –known very well in the UK – in Boston, Chicago and New York for the expatriates living in those cities. -
1 Permanent link to eBay Acquires Leading Classifieds Companies in Denmark eBay Acquires Leading Classifieds Companies in Denmark
FEATURED POSTRichard Brewer-Hay / Monday, October 6th, 2008
eBay Acquires Leading Classifieds Companies in Denmark
eBay Inc. has acquired Den Bla Avis and Bilbasen, two leading online classifieds sites in Denmark, for approximately $390 million USD. The acquisition marks eBay’s entry into the Danish e-commerce market, provides an opportunity to create a national classifieds business there, and further strengthens eBay’s world-leading portfolio of online classifieds sites.
Founded as printed classified advertising circulars, Den Bla Avis and Bilbasen have successfully made the transition to fast-growing, profitable online businesses while maintaining the publication of its circulars. Den Bla Avis and Bilbasen have offices in Aarhus and Copenhagen, Denmark.
Den Bla Avis operates dba.dk, an online classifieds site in Denmark and is one of the leading Internet properties in the country. It currently draws approximately 25 percent of the Danish population with approximately 120 million page views per month. Bilbasen, bilbasen.dk, is the leading vehicle classifieds site in Denmark and has approximately 66 million page views per month.
“With more than 25 years of classifieds success in Denmark, Den Bla Avis and BilBasen are household names with Danish consumers,” said Jacob Aqraou, general manager, eBay global classifieds business unit. “We’re very excited to welcome Den Bla Avis, BilBasen and all their employees to the eBay global classifieds portfolio.”
A growing global portfolio
Global Classifieds is the fastest-growing business unit within eBay Inc. and includes five major brands: Kijiji, Gumtree, Marktplaats, LoQUo and mobile.de. With the acquisition of Den Bla Avis and BilBasen, eBay Classifieds now has a presence in more than 20 countries and 1,000 cities.
According to research and consulting firm Classifieds Intelligence, the worldwide classified ads industry tops $100 billion in all forms. With the continued migration of print classifieds to online, eBay is looking to capitalize on the market dynamics with an aggressive growth strategy for its global classifieds portfolio.
Denmark is a highly-valued classifieds market, making it an attractive country in which to grow eBay’s classifieds business and serve as a platform to expand into the rest of Scandinavia. For Q2 08, eBay’s global classifieds business averaged 81 million unique visitors per month, representing an increase of 121 percent year over year.
Notable eBay Inc. Global Classifieds operating milestones
Launches and Acquisitions:
• November 2004: Acquired Marktplaats.
• March 2005: Launched Kijiji internationally.
• May 2005: Acquired Gumtree and LoQUo.
• July 2007: Launched Kijiji in U.S.Consolidated Site Metrics:
• August 2005: 2.5 million total live ads.
• September 2008: 16.1 million total live ads.
• October 2005: 1.5 billion monthly page views.
• September 2008: 4.6 billion monthly page views.
• After one year, Kijiji U.S. has more than 350,000 total live ads, close to 83 million monthly page views and nearly 5 millions unique visitors per month.For more information regarding this particular acquisition, and eBay’s Global Classifieds overview in general, please visit the all-new eBay Ink News page at http://ebayinkblog.com/news.
Cheers,
RBH -
FEATURED POSTRichard Brewer-Hay / Thursday, June 5th, 2008
Oodles of Opportunities

Wal-Mart quietly launched its own Classified Listings service at the end of last month partnering with Oodle to deliver the service. With the recent headline-grabbing news for online classifieds with both eBay’s Kijiji and Craigslist, I was surprised that this only raised a few eyebrows online. Although, it does confirm what we talked about on Ink last month; that the U.S. classifieds market continues to grow and represents the largest eCommerce market in the world… with still endless opportunities to grow further.
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FEATURED POSTRichard Brewer-Hay / Friday, May 23rd, 2008
Online Classified Information

There has been a lot of discussion over the past few weeks about the redacted complaint made public by eBay regarding its lawsuit with Craigslist and, more recently, with Craigslist’s lawsuit with eBay filed last week. I have been approached by a number of Ink readers and employees at eBay asking me why I have chosen NOT to address it here (after all, if Craigslist addresses on its own blog here, and here why not eBay?). I had chosen not to for two reasons:
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23 Permanent link to A few minutes with eBay Inc. CFO, Bob Swan A few minutes with eBay Inc. CFO, Bob Swan
FEATURED POSTRichard Brewer-Hay / Wednesday, April 16th, 2008
A few minutes with eBay Inc. CFO, Bob Swan

eBay Inc. announced first quarter earnings results earlier this afternoon and I managed to get a few minutes of CFO, Bob Swan’s time on the heels of the announcement. I had 8 questions prepared for my discussion with him. Unfortunately, my 6 minutes and 30 seconds only allowed us to go over 3 of my questions and 1 provided by a reader to eBay Ink.
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8 Permanent link to eBay Inc. Reports First Quarter 2008 Results eBay Inc. Reports First Quarter 2008 Results
FEATURED POSTRichard Brewer-Hay / Wednesday, April 16th, 2008
eBay Inc. Reports First Quarter 2008 Results
eBay reported first quarter 2008 earnings results a few minutes ago. Read the full press release here: eBay Inc. Reports First Quarter 2008 Results
To listen to the Q1 2008 Earnings call at 2pm PT this afternoon, please click here.
Check back later this afternoon to read the transcript from my conversation with CFO, Bob Swan as we dig into the details of this quarter’s highlights.



